Sport and adventure have always played an important role in Alanna’s life; from competing nationally in Athletics events to action-packed family holidays. Originally from Durham, Alanna has a degree in ‘PR, Marketing and Media’ from Canterbury Christ Church University. During this time, she undertook a year in industry, where she worked in international communications for Nike. After completing her degree and working for a digital marketing agency, her life-long passion for winter sports and mountain life finally led her to the French Alps, where she hosted in boutique chalets during the winter and the summer months. She then moved to London to begin her career at Pelorus in 2019.